What would your newsletter actually cost on each platform?

Substack takes 10% forever. beehiiv charges a flat fee. Ghost charges by list size. The cheapest choice depends entirely on your numbers — so put yours in. Pricing for 5 platforms, read from their own pricing pages, last checked 2026-07-25.

Gross revenue at these numbers: $2,500/month · At 5,000 subscribers and $10/month, Substack stops being the cheap option above $410/month in revenue (41 paid subscribers).

PlatformPlanPlatform feeRevenue cutCard processingTotal cost / moYou keepEffective fee
Buttondownpartially verifiedStandard$29$0$147.50$176.50$2,323.507.06%
beehiivpartially verifiedScale (annual billing)$43.08$0$147.50$190.58$2,309.427.62%
Ghost (Pro)verifiedPublisher (up to 5,000 members) (annual billing)$63$0$147.50$210.50$2,289.508.42%
KitverifiedCreator (up to 5,000 subs) (annual billing)$74.17$162.50$0$236.67$2,263.339.47%
SubstackverifiedSubstack$0$250$165$415$2,08516.6%

Card processing assumes every paid subscriber bills monthly (annual billing reduces per-transaction fees). Platform fees use the cheaper annual-billed rate where one exists.

Buttondown: Tier prices/limits read from the pricing page's JSON-LD Product offers (2026-06-10). Annual-billing discounts (if any) and which features are à-la-carte add-ons vs included per tier still need verification — Buttondown has historically sold features as +$9/+$29/mo add-ons.

beehiiv: PARTIAL DATA: Scale/Max prices were read at the pricing page's default list-size; beehiiv has historically scaled plan price with subscriber count via a slider. Scraper must capture price-by-subscriber-count brackets before we publish cost claims above ~2,500 subs.

Platform fee profiles

Every tier, take rate, and processing fee — each number linked to its source.

How we verify

Data is read from the platforms' own pricing pages and re-checked on a schedule. No number appears here without a source.

The full calculator

Compare total monthly cost, effective fee percentage, and the revenue point where flat fees beat revenue shares.

Head-to-head comparisons