Substack pricing and fees
Verified 2026-06-10 from Substack's published pricing
Plans
| Plan | Monthly billing | Annual billing | Subscriber limit | Paid subscriptions |
|---|---|---|---|---|
| Substack No platform fee at any list size; Substack monetizes via the 10% take rate. | $0/mo | $0/yr | Custom | Yes |
Fees on paid-subscription revenue
- Revenue share: 10% of paid revenue — Substack takes 10% of paid-subscription revenue only. Free publishing costs nothing.
- Payment processing: Stripe, 2.9% + $0.30 per transaction + 0.7% recurring-billing fee — Creators pay Stripe's card fee plus Stripe Billing's recurring-subscription fee on top of Substack's 10%.
Fine print that changes the math
- Effective all-in cost on paid revenue is roughly 13-16% of gross once Stripe card + recurring billing fees are included.
- Annual subscriptions incur fewer per-transaction fees than monthly ones, so all-in percentage varies with billing mix.
Sources
- https://support.substack.com/hc/en-us/articles/360037607131-How-much-does-Substack-cost (accessed 2026-06-10)
- https://www.schoolmaker.com/blog/substack-pricing (accessed 2026-06-10)